Albrecht to pursue private sector opportunity; Centers named new communications director for Branstad-Reynolds administration
(DES MOINES) – Tim Albrecht, who has served as Gov. Branstad’s communications director since November of 2009, is departing the Branstad-Reynolds administration to pursue a new private sector opportunity. Albrecht’s last day will be Friday, December 13.
Former Branstad-Reynolds administration deputy communications director Jimmy Centers has been named the new director of communications.
“The opportunity to work as communications director in the governor’s office is one I have worked toward my entire career, and I am so excited I could serve the people of Iowa in this capacity under Governor Branstad and Lieutenant Governor Reynolds, who each set a strong example of hard work, dedication and passion for the state.” said Albrecht. “This has been such a rewarding experience, and I am very grateful for the opportunity. Jimmy Centers is a talented professional, and he is going to excel in this new position. We will ensure that a smooth transition takes place.”
Branstad thanked Albrecht for his work with the administration.
“I want to thank Tim for all the great work he has done within my administration,” said Gov. Branstad. “He is a passionate advocate for the state of Iowa, and never forgot his Ida Grove roots. Tim’s embrace of social media, online tools and overall messaging was a benefit to nearly every department and agency within state government. I have really enjoyed working with Tim, and I wish him all the best in his new opportunity. While Tim will be missed, we are really excited to have Jimmy back in the official office.”
Reynolds echoed the governor’s sentiment.
“Tim has traveled with us to a majority of Iowa’s counties, been with us as we worked through three legislative sessions, and has been an important advisor to us in a number of areas,” said Reynolds. “We wish him well as he departs for new opportunities, and we are very excited to welcome Jimmy back into our office.
Albrecht said he enjoyed working with the reporters, staff and directors he interacted with on a daily basis, and that he will remain active in his new position.
“I intend to remain involved with Republican causes, and will continue to assist the Branstad-Reynolds campaign, should they choose to run again,” said Albrecht. “With significant job growth, a return to a balanced state budget, and education reform well on its way, Iowa is enjoying a strong comeback. I look forward to assisting the governor and lieutenant governor in any way to help them continue their successful efforts.
Albrecht, 36, is a native of Ida Grove and a 2001 graduate of the University of Northern Iowa, with a degree in Public Relations. He previously worked on the presidential campaigns of Steve Forbes and Mitt Romney, and as communications director for Iowa House Speaker Christopher Rants, R-Sioux City. Albrecht resides in West Des Moines with his wife, Josie, and their infant son Davis.
Centers, 26, is a Peoria, IL, native and a graduate of the University of Iowa with a degree in Political Science. He served as the Northeast Iowa field director on the 2010 Branstad-Reynolds campaign, later serving as the administration’s deputy communications director. He currently serves as the Branstad-Reynolds campaign’s communications director, and his replacement there is expected to be named in the coming days. He resides in Des Moines with his wife, Gretchen.
Redwave Communications, Iowa’s Leading Political Communications Firm, Launches Redwave Digital; names Tim Albrecht as Director
(DES MOINES) – Redwave Communications, Iowa’s leading political and public affairs communications firm, has launched a next generation data and digital marketing firm, Redwave Digital.
Tim Albrecht, Gov. Terry Branstad’s Communications Director, has been named as its director.
“Our goal is to become a national leader in the data and digital sphere,” said Albrecht. “We will begin an aggressive outreach to businesses, candidates and political causes with a ready-made line-up of digital, design, internet, video and data specialists.”
The company is being co-founded by Iowa-based political strategist David Kochel and entrepreneur Jon Troen, who’s businesses include the printing firms ColorFX and Rock Communications, as well as internet company Catchfire Media and design and video production firm Sundog Studios. Troen was named as a finalist for the Ernst & Young Entrepreneur of the Year© award in 2013.
David Kochel, CEO of Redwave Communications, explains how an expansion of services offered is needed in order to keep pace with the demands of dozens of Redwave clients from around the country, and to accommodate the rapidly changing landscape of political marketing.
“A number of new digital companies have formed or are forming, but none can match the wide range of services that will make up the fabric of Redwave Digital,” said Kochel. Through Redwave Communications and its partners, Redwave Digital will consist of more than 70 team members from across a wide spectrum of creative specialists and data and programming talent.
“We are already a national leader in direct mail services, and now we can offer the value-add that our clients need and have come to expect,” said Kochel. “There is lightning fast growth in the data and digital field, and our team, led by Tim Albrecht will make us one of the largest firms in the political and public affairs space, right out of the box.”
Albrecht recently announced he is stepping down after four years as Gov. Branstad and Lt. Gov. Reynolds’ Director of Communications. Albrecht’s extensive background in communications and digital includes his work for Iowa Speaker of the House Christopher Rants, work with a number of political campaigns including presidential candidates Steve Forbes and Mitt Romney, founding TheBeanwalker.com blog, and work with clients as part of his firm, Albrecht Public Relations, LLC.
“Redwave Digital is an exciting chance to serve a wide variety of businesses, candidates and causes through new, untapped digital opportunities,” said Albrecht. “This is a start-up company in the truest sense, yet being launched out of an established organization like Redwave Communications, allows it to bring a wealth of experienced individuals immediately to the table as we begin charting our course in the data and digital fields.”
While in the governor’s office, Albrecht engineered Iowa’s first-place finish over every other state in CNBC’s “Top States Twitter Battle,” started the popular #SkypeYourSchool initiative, led the Governor’s Web Standardization Committee to implement user-friendly design and functionality across all executive branch websites, helping the state of Iowa Iowa win the Digital States Survey’s first-place Adaptive Leadership award.
The firm opens its doors on December 2 to begin accepting new clients immediately, and will be fully operational in early 2014.
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