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December 15th, 2011
 

New Caucus TV Ad: Santorum – The Conservative You Can Trust

Rick Santorum is about to get a little help from his friends, or at least a friendly Super PAC called the Red, White, and Blue Fund (RWB Fund).  Starting today, the RWB Fund will being running ads that encourage Iowa caucus goers to support Santorum for President.

According to the group’s website, it is spending $200,000 to air the ad statewide for the next week.  The 30-second ad was produced by SRPC Media, a well-respected media firm that has done work for John McCain and Bob Dole’s presidential campaigns.  SRPC also produced ads for Swift Boat Veterans for Truth in addition to a number of other high profile races.

It’s noteworthy that Santorum has a TV presence before Bachmann does.  The two are slugging it out to earn the support of social conservatives in the state.  The Santorum campaign has struggled to convince voters that he is capable of winning in Iowa even though the campaign has a passionate following of social conservatives.  A TV presence should help Santorum solidify his support, while also helping convince those that already lean his way to get on board.

With Iowans’ TV sets beginning to fill up with negative ads, the positive Santorum ad may be able to cut through the chatter to help Santorum provide a spark for his campaign.

Below is the ad:

 

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About the Author

Craig Robinson
Craig Robinson serves as the founder and Editor-in-Chief of TheIowaRepublican.com. Prior to founding Iowa's largest conservative news site, Robinson served as the Political Director of the Republican Party of Iowa during the 2008 Iowa Caucuses. In that capacity, Robinson planned and organized the largest political event in 2007, the Iowa Straw Poll, in Ames, Iowa. Robinson also organized the 2008 Republican caucuses in Iowa, and was later dispatched to Nevada to help with the caucuses there. Robinson cut his teeth in Iowa politics during the 2000 caucus campaign of businessman Steve Forbes and has been involved with most major campaigns in the state since then. His extensive political background and rolodex give him a unique perspective from which to monitor the political pulse of Iowa.




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