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January 29th, 2010

Zaun Launches TV Ad

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Written by: Craig Robinson
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Brad Zaun has launched the first TV ad in Third Congressional District Republican primary. The ad entitled, “If You Believe,” is airing on Des Moines television networks and cable systems across the district.

Zaun’s television buy is interesting because he is the first candidate to begin airing ads. Zaun, who is the only candidate in the race that holds elected office, is also considered to be the best known in the district’s most populated county. Either Zaun has polling data that shows he is not as widely known as many people think he is, or he has the financial resources to run a protracted TV campaign.

Another reason why the Zaun campaign might have launched its first TV ad today is because they are attempting to shift the focus from its financial disclosures that all congressional candidates must file with the Federal Election Commission by midnight on Sunday.

Victory Enterprises, a Davenport political consulting company who advises Zaun, used a similar strategy with former Republican gubernatorial candidate Christian Fong. Fong was the first candidate to run radio ads, but ran out of money and ultimately dropped out of the race.

Zaun for Congress

About the Author

Craig Robinson
Craig Robinson is the founder and editor-in-chief of, a political news and commentary site he launched in March of 2009. Robinson’s political analysis is respected across party lines, which has allowed him to build a good rapport with journalist across the country. Robinson has also been featured on Iowa Public Television’s Iowa Press, ABC’s This Week, and other local television and radio programs. Campaign’s & Elections Magazine recognized Robinson as one of the top influencers of the 2012 Iowa Caucuses. A 2013 Politico article sited Robinson and as the “premier example” of Republican operatives across the country starting up their own political news sites. His website has been repeatedly praised as the best political blog in Iowa by the Washington Post, and in January of 2015, Politico included him on the list of local reporters that matter in the early presidential states. Robinson got his first taste of Iowa politics in 1999 while serving as Steve Forbes’ southeast Iowa field coordinator where he was responsible for organizing 27 Iowa counties. In 2007, Robinson served as the Political Director of the Republican Party of Iowa where he was responsible for organizing the 2007 Iowa Straw Poll and the 2008 First-in-the-Nation Iowa Caucuses. Following the caucuses, he created his own political news and commentary site, Robinson is also the President of Global Intermediate, a national mail and political communications firm with offices in West Des Moines, Iowa, and Washington, D.C. Robinson utilizes his fundraising and communications background to service Global’s growing client roster with digital and print marketing. Robinson is a native of Goose Lake, Iowa, and a 1999 graduate of St. Ambrose University in Davenport, where he earned degrees in history and political science. Robinson lives in Ankeny, Iowa, with his wife, Amanda, and son, Luke. He is an active member of the Lutheran Church of Hope.

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